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Facts

Project: DISANA
Client: disana GmbH & Co. KG
Location: Innatex, Wallau
Year: 2013
Assignments: concept, design, lighting design, furniture design, product design
Area: 35qm

"Nature from the outset - pure, natural fibres, traditional craftmanship as well as the use of advanced technical equipment ensure the high quality of the products made by disana."
This philosophy of the manufacturer, whose textiles are produced under strictly controlled ecological conditions, is the basis for the three-dimensional communication, the translation of the idea into the space.

As an eye-catcher, the symbolized raw material exceeds the fair stand.
Several yarns of wool rise from this origin. They are tightened from the center to bobbins fixed on the shelves, which remind of knitting machines.
The modular furniture design allows flexibility. A wooden frame of two meters width and one meter height is the basic module, which can be combined for different uses, such as a shelf with doors, cubes or a rail for hanging clothes or as a counter.
Natural and muted colours, an inconspicuous background and a soft lighting design intensify the product‘s high-quality appearance.